About us

In 2025, we established syNeo Cosmetics US Inc. After three years of preparation for the US market and successful product registration, founding our own subsidiary was the next strategic step to distribute our products directly in the United States. This allows us to build strong partnerships, create new jobs locally, and bring syNeo closer to our US customers.

Our story began in 1961 when Thomas Brunner I founded the company, initially specializing in the production and distribution of gentle hand washing pastes for the processing industry. At the time, many hand washing products were harsh on the skin. Recognizing the need for a skin-friendly alternative, we pioneered the use of new raw materials to develop pastes with exceptional skin compatibility. This philosophy has guided our company ever since.

In 1977, Thomas Brunner II joined the company, and it was renamed Thomas Brunner Hygiene GmbH, a name that continues to stand for quality and innovation.

In 1995, Thomas Brunner III, our current Managing Director, founded the syNeo® Cosmetics division in collaboration with a pharmacist. The goal was to improve antiperspirants, as many existing products were either ineffective or caused irritation. After two years of dedicated development, we created an antiperspirant that combined high efficacy with excellent skin tolerance, laying the foundation for the syNeo® product line. Over time, we expanded our range to offer solutions for different perspiration needs, creating syNeo® products for nearly every part of the body.

Today, syNeo® Cosmetics continues to grow internationally through independent distribution partners in Albania, Austria, Belgium, China, Great Britain, Greece, Honduras, India, Italy, Kazakhstan, Kosovo, Liechtenstein, Luxembourg, the Netherlands, Poland, Romania, Spain, Switzerland, the United Arab Emirates, Ukraine, and the United States.

syNeo® Cosmetics is a German family business since 1995, creating high-performance antiperspirants that effectively prevent sweat and odor. Experience long-lasting freshness and confidence with syNeo.

Thomas Brunner jr. – Developer and CEO